The Little Museum That Could: Developing Immerse and Scalable Learning Experiences for Museums using VR/AR/MR Technologies
Within four short years, the Norman Rockwell Museum has evolved from a small regional museum with limited technical capacity to an innovative force that is engaging audiences worldwide utilizing cutting-edge technologies. Immersive digital experiences have become a pivotal tool for the Museum’s digital learning and engagement model, driving both content creation and how the Museum develops and markets its exhibitions and curriculum both at the Museum and abroad. This new model has brought forth new opportunities for extending the mission of the Museum to the world, whether at Comic-Con in San Diego, Capitol Hill in Washington D.C. or just in the local school room. This talk explores the Museum’s digital roadmap and how it has created partnerships with universities and technology partners to activate these experiences.
Rich Bradway is the Director of Digital Learning and Engagement for the Norman Rockwell Museum. In this role, Rich is responsible for producing experiences and content that engage people to the art of Norman Rockwell and the field of illustration art in exciting new ways and by making the collection of the Museum more universally accessible worldwide. Rich’s primary focus as of late has been creating partnerships with educational institutions to create immersive new experiences that leverage cutting-edge virtual-, augmented-, and mixed-reality technologies. Previous to his work at the Museum, Rich worked in a similar capacity for the Boston Symphony Orchestra, developing experiences both at Boston Symphony Hall and Tanglewood (in Lenox, MA) and online, as well as engaging worldwide audiences through the BSO’s music label, BSO Classics.
